ThruLiquid delivers growth services. ApexClaw sells agent governance. Partner companies, kept separate on purpose.
Marketing, visibility and revenue-engineering engagements delivered by ThruLiquid, ApexClaw's partner company. Listed because buyers ask — and separated clearly, because a trust platform loses credibility when its category is blurred with agency work.
Get an Agent Trust Gap BriefThe service catalog
Twelve lines, one discipline: every engagement is scoped against pipeline, measured on models a finance team accepts, and bound by a confidentiality rule — client engagements are never named, and client commercial figures are never published.
AI Search Visibility Audit
Can AI answer engines find, parse, trust and cite you? Four gates, in order.
GEO & AEO programme
Generative and answer engine optimisation: extractability, sourcing, corroboration, freshness.
Content & entity authority
Definition-first content, entity engineering and the off-site consensus that earns citations.
Enterprise SEM
Paid search measured in attributed pipeline on a model finance defends — Google and Microsoft.
Enterprise SEO & migration
Search equity as infrastructure, protected through rebrands, domain moves and re-platforms.
LinkedIn ABM
Committee-level LinkedIn programs measured in marketing-accepted leads from named accounts.
GTM engineering
Signal-based detection, enrichment, routing and governed automation for revenue teams.
Governed AI for revenue teams
Where the arms meet: revenue agents operating under real controls, with receipts.
Delivered by ThruLiquid. ApexClaw and ThruLiquid are partner companies under one operator: ApexClaw sells the agent governance platform; ThruLiquid delivers growth services. ThruLiquid works with enterprise partners; engagement details and client results are confidential and are not published.
Why the two companies are kept separate
A trust and governance platform cannot be credible if its category is blurred with agency services. ApexClaw sells controls and evidence. ThruLiquid sells growth work. The separation is deliberate and permanent; the partnership is stated rather than implied.
Common questions
Who delivers these services?
ThruLiquid, ApexClaw's partner company for growth services. Engagements are scoped individually and client details are confidential.
How do ApexClaw and ThruLiquid relate?
Partner companies under one operator, kept deliberately separate: ApexClaw sells the agent governance platform; ThruLiquid delivers marketing, visibility and revenue engineering services.
Which service should we start with?
The AI Search Visibility Audit if the question is whether AI engines can find and cite you; attribution engineering if reporting cannot be trusted; GTM engineering if pipeline generation itself is the constraint.
Do you publish client results?
No. Client engagements and results are confidential. Where a number appears on this site it is first-party with stated methodology, or labelled.
Are engagements retained or project-based?
Both exist. Scope is agreed before work starts and measured against pipeline rather than activity.
Last verified 2026-08-11.